Lamborghini is very good.

Automobili Lamborghini S.p.A. is an Italian automobile manufacturer, one of the world's top sports car manufacturers and one of the European luxury brands. The company is located in Sant'Agata Bolognese, Italy. , founded by Ferruccio Lamborghini in 1963.

Lamborghini went bankrupt in 1980 due to poor management in its early days. After changing owners several times, it was placed under Audi in 1998 and is now one of the brands under the Volkswagen Group. Lamborghini's logo is a powerful bullfighting animal that is attacking the opponent, which is consistent with the characteristics of a high-horsepower high-performance sports car and also highlights the founder's bullfighting personality.

In December 2018, the "Top 500 World Brands 2018" compiled by the World Brand Laboratory was announced, ranking 248th.

Lamborghini's brand culture:

Lamborghini's logo is a bullfighting full of power and attacking the opponent. This is consistent with the characteristics of Lamborghini's high-horsepower high-speed sports car. It is said that this logo It also reflects the founder Lamborghini’s bull-fighting temperament, which is not to be outdone. Ferruccio Lamborghini, the founder of Lamborghini S.P.A. Automobile Factory, and Lamborghini's early production of sports cars and tractors.

Ferruccio Lamborghini has the unique Italian pride and ambition in his bones, which inspired him to start from scratch from an ordinary farmer's son and continue to struggle until he became a respected industry leader. With an uncompromising drive and almost crazy enthusiasm, this northern Italian tirelessly pursues his dream of creating the perfect sports car.

Since then, the stubborn "Bull" logo has become the symbol of Lamborghini, interpreting all the characteristics of this unique car brand - challenging the limits, being arrogant and uninhibited .