June 2007 5438+1October 65438+April joined KFC, McDonald's passed Yum!
Company full name: Parkson Consulting (Shanghai) Co., Ltd.
Tel: 02 1-342545 15.
Headquarters Address: Floor 2 1-22, Luomei Building, No.30 Tianyaoqiao Road, Shanghai
Post: 200030
Total number of shops: 1000
Total investment: 8 million yuan
Form of joining: franchising
Jia Mengjin: 38,300 yuan.
Deposit: 1 ten thousand yuan
Business: Delicious fried chicken, hamburgers and fast food.
Joining conditions: 1, contract term: 10 year; 2. Royalty: 6% of turnover.
Brief introduction of franchise project:
Development of KFC in China
KFC entered Beijing, the ancient capital with a long food culture, on 1987, thus beginning its development history in the most populous country in the world.
1987165438+1October 12 KFC's first restaurant in China officially opened in the bustling area of Qianmen. Starting from this, KFC began to explore, learn from China society and market, and gradually build a management model with China characteristics. 1992 The total number of restaurants in China is 10; To 1995, increasing to 7 1. 1996 On June 25th, the100th KFC store in China was established in Beijing. This is a milestone, which indicates that KFC has entered a more stable development stage in China.
At the same time, KFC's image in the eyes of China consumers has increased. 1999 according to 16677 questionnaires from the world-famous AC Nielsen research company in 30 cities in China, KFC, the first western-style fast food to enter the China market, was recognized as the "most frequented" brand by China consumers because of its unique food and quality, ranking first among the top ten internationally renowned brands in China.
With the gradual enrichment of the company's management experience, the continuous expansion of the workforce and the continuous improvement of the management system, KFC has greatly accelerated its growth rate since it entered the 2 1 century. From June 2000 +2000 10, KFC was the first chain restaurant in China to break through the scale of 400 restaurants. In 2006, 5438+0, 10 developed to 500, and reached 600 in February 2002. 1 1 month later, the total is 800. Up to now, KFC has opened more than 65,438+0,000 restaurants in more than 200 cities in China, which is far ahead in the catering industry in China. Moreover, China KFC has maintained a good economic performance. China Yum! Brands, the headquarters of KFC in China, ranked first among the top 100 restaurants in China for three consecutive years, with a turnover of 765,438+billion yuan in 2002. Most of them come from KFC.
Since 16, KFC has been working intensively in China, forming a high-quality team and a complete management system. At the same time, China KFC has also grown into the first brand with the largest scale and the best income in China catering industry, which has played an important role in promoting the development of the whole industry.
Add a note:
China Yum! Brands welcomes like-minded partners to join KFC franchisees and create a better future together.
China Yum! Brands is a well-known chain restaurant, operating brands such as Pizza Hut and KFC. It is a wholly-owned subsidiary of Yum! American brands. Delicious! Brands was founded on June 5438+0997+1October 7, 2007. At that time, Pepsi separated its three major catering brands-KFC, Pizza Hut and Taco Bell, and established Yum! Brand. We have more than 1000 KFC restaurants and more than 120 Pizza Hut restaurants in China, and Taco Bell also opened its first restaurant in Shanghai in May 2003. At present, only a small part of all restaurants in Yum! It is a franchise in China.
China Yum's franchise project provides a unique opportunity for its franchisees. This kind of opportunity is when you get the support of trademark, operation, system and marketing from a large international organization, and at the same time have your own company, and get a sense of accomplishment and profit. We are convinced that joining KFC's franchise will create a different life for you under the guarantee of our professional leadership and international brand quality.
How to apply for joining?
Our strict selection procedure enables both parties to carefully check the relevant facts and figures. The following are the details that our franchisees should know.
0 1- Add advantageous interests
KFC's franchise in China is not a franchise from scratch.
"Not from scratch" franchise means that KFC resells a mature and profitable restaurant to franchisees. Different from the usual franchise mode, franchisees don't have to start from scratch, avoiding a lot of complicated work such as site selection, store opening, recruitment, training and management of employees, among which deciding where to open a store is often the key to success. Take over a profitable KFC restaurant from Yum! In China, the joining risk will be greatly reduced and the chances of success will be improved.
As an international brand, KFC believes that "not starting from scratch" franchise in China market is the best way to start. It can ensure that franchisees can integrate into KFC's standardized management system as soon as possible and develop together.
02- Apply for joining qualification
We hope that you are a powerful investor and operator who is really eager to develop.
Identify with KFC's corporate culture
entrepreneurship
Good business management experience in related industries.
Willing to engage in the management of service industry.
Willing to handle daily business matters.
No criminal or bankruptcy record.
Willing to travel to other cities on business.
There is no conflict of interest with all brands under Yum!