KFC franchise program is the leading brand of Western-style burgers, basically all over the country where there are its stores, even some developed points of the townships have no shortage of its figure. In our country's development process, the brand also launched a meal series according to local conditions, profit is exciting. KFC private can join? What are the conditions for opening in the township? KFC to join the registration form
In the beginning, KFC entered our country, with a short period of time to expand the need for stores, at that time it is allowed to join the individual, but also the first batch of strength investors. With the development of the brand, the brand in all parts of the stores gradually tend to saturation, in the selection of franchisees has also become more stringent, and now only recruit strategic channel franchisees. According to the small and headquartered person in charge of the conversation, now the brand cooperation are some of the strength of the company, private is not allowed to join.
Currently on the KFC this big brand, the directly-managed stores across the country is a requirement. In Shanghai this kind of prosperous first-tier cities, direct store area requirements in 400m2 or so, if it is in Hefei this kind of second-tier cities, the requirements of the store direct area in 300m2 or so, if it is in Sanya this kind of third-tier cities, then, the store area in 250m2 or so, if it is in Huangshan this kind of fourth-tier cities, then, the store requirements of the area of 200m2 or so, relative to many fast food brands The area of the brand's directly-managed stores is considered to be larger.
KFC private can join? In the township to open a KFC, is in the big city compared to the requirements of some hard indicators. KFC's price point is on the high side, the initial investment is also very large, if there is not enough local consumption level and foot traffic, it is likely to be a loss. If you open this brand in the township, first of all, there are requirements for the population, at least millions; the consumption level of the township can not be too low, at least can come to eat KFC once in a while.
The rest of the conditions are nothing special, the main thing is to recognize Yum's cultural philosophy, the investor himself has business experience, the operation of the restaurant has its own insights, and has a long-term development planning and psychological preparation. Of course, enough money is also indispensable, the brand single store to open up at least in more than 2 million, but also have contacts and store resources, these are the key points of the late profitability. The advantage of opening in the township is that the pressure of competition is small, the brand is likely to become the local meeting point and crowd gathering place, along with the gradual development of the township, the subsequent profit will be more and more. If you are not sure whether you can open, you can first contact the brand's headquarters and have the other party send someone to evaluate.
KFC private can join? The brand is now order to break only with a specific company to cooperate, private is not allowed to join, investors need to understand this point. To open the brand in the township to make sure that there is a mature market in the area, usually more likely in the coastal counties, if you are rejected, you can try again in a few years.
Information reference source: the official website of KFC