According to the circular, the unqualified bread Xinyu product is spicy pine bread produced and sold by Xuhui No.1 Branch of Shanghai Xinyu Bread Food Co., Ltd., and spicy pine is one of the best-selling products of Bread Xinyu. It is understood that after the Shanghai Consumer Protection Committee announced this news, Bread Xinyu Company immediately stopped selling spicy pine products in Shanghai and made rectification within the prescribed time limit.
When the reporter visited the bread Xinyu store in Tianhe City, Guangzhou yesterday, he found that the spicy pine products were still being sold normally. According to the relevant person in charge, the problem was only found in Shanghai this time, and the relevant departments in Guangzhou and Shanghai conducted random inspections and found no problem with this product. It is said that the reason why coliforms exceed the standard may be that the products are sold on shelves after cold processing, and hygienic operation may cause safety hazards to product processing; At the same time, the company also tested the raw materials of spicy pine products, which showed that they were qualified and there was no problem of microorganisms exceeding the standard.
According to public information, excessive coliforms can cause gastrointestinal discomfort, diarrhea and other symptoms, and serious exceeding the standard can easily lead to intestinal infectious diseases or food poisoning. Nanfang Daily reporter Wu Danying's problem of expensive bread is often questioned by consumers. Experts said that it is difficult to control the purchase of raw materials in franchise stores.
The bread slang of the "expensive" family in the bread industry has been exposed to potential quality problems-it is suspected of using expired raw materials. According to industry experts, the raw material supply of bread franchise chain stores is mainly local procurement, and with the rapid expansion, it is inevitable that there will be loopholes in quality control.
According to media reports, the Food and Drug Administration of Wuhua District, Kunming City, Yunnan Province received a report from the public that BreadTalk Kunming Southwest Store was suspected of using expired raw materials to produce bread. During the inspection, law enforcement officers seized 62 bags of expired raw materials and some imported foods without Chinese labels, some of which were overdue for nearly five months. As for why these expired raw materials and unqualified imported food appeared in the store, the person in charge of the store explained it as "mixed" when interviewed by reporters, and said that he did not know whether there was "mixed".
Problem 1: It is difficult to distinguish using expired raw materials.
In fact, although the relevant departments have certain requirements for the use of raw materials, it is difficult for consumers to distinguish whether the merchants use expired raw materials for processed products such as bread.
Xiao Li, a consumer in Guangzhou, told reporters that she had seen mangoes with black spots on the scene in Bread Talk before. "The waiter used these mangoes as juice, and I don't know if they were sold to consumers in the end."
Question 2: The labeling of additives is not clear.
Ms. Xiao, a citizen of Guangzhou, told reporters yesterday: "Usually, the freshly baked bread of merchants is directly put on the shelves, and the production date, shelf life date and food ingredients are not visible."
Yesterday, the reporter saw in Tianhe City Bread Xinyu Store that the product name, pricing unit, specification, place of origin and grade were written on the food label before baking bread, and the main components would be indicated according to different bread varieties. For example, the bread named "The Story of Grapes" is labeled as "Mexican skin and raisins", but other important bread ingredients such as flour and food additives are not mentioned at all.
In fact, for bakeries that can be seen everywhere in the city, ingredients and additives are rarely indicated on the labels. "I once bought some bread and left it for three or four days. It was not bad at all. I don't know if there is any preservative. " Another consumer, Ms. Du, said.
Question 3: the price is becoming more and more "high-end"
There are more and more bakeries, many of which are located in downtown Wangpu, and the price of bread is becoming more and more "high-end".
Yesterday, the reporter saw in Tianhe City Store of Bread Talk that bread from 6 to 8 yuan accounted for the majority. Take the pineapple bag as an example. The price of pineapple bags of similar size is in Bread Talk 6 yuan/a, Donghai Tang Cake House 3.8 yuan/a, Maxim Cake 4.5 yuan/a..
Yesterday, the reporter happened to meet the clerk in Bread Talk to update the price tag of the drink. The price of a large latte rose from 18 yuan to 20 yuan, with an increase of more than 10%.
"These breads always sell for seven or eight dollars. Now the price of a fast food is around 10 yuan, and it is reasonable to say that the price increase will rise. " Aunt Wang, a citizen of Guangzhou, told reporters this way.
Industry statement:
Franchisees violate regulations to reduce costs.
It is reported that Bread Newspeak adopts franchise chain mode. Ding, a senior retail expert, said that the advantage of joining the chain is to save costs and expand quickly in a short time, but it is more prone to management loopholes than the direct chain.
He said that the raw materials of franchise stores are generally mainly purchased locally, which is difficult to control. "In the context of increasingly fierce competition and rising costs in the bread industry, some franchisees may take some illegal measures to reduce costs."
Ding also analyzed that although franchisees can cancel their franchise qualification after problems occur, it can easily lead to breach of contract litigation and compensation. "And franchisees are consolidated statements. Cancellation of franchise qualification will reduce the number of stores and affect the sales and report performance of listed companies. " Singapore (Group Head Office)
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