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Shanghai people eat more than half of the country’s fresh meat mooncakes. What are the differences between northern mooncakes and southern mooncakes?

There are four main differences between northern mooncakes and southern mooncakes - different production techniques, different historical origins, different publicity methods, and different economic benefits!

Different production processes:

The main production sites for northern mooncakes are traditional production factories, which are often indoor closed production factories. At the same time, the production process of northern mooncakes is relatively simple, and it can basically be finished after baking and drying. But the production process in the south is relatively complicated, because they also need to add some processes of loading, coloring, meat and sausage.

The historical origins are different:

Northern mooncakes mainly come from ancient Chinese myths - such as Chang'e flying to the moon, Hou Yi shooting the sun, Tiangu eclipsing the moon... Because there are often stories in the story Mooncakes appear. Moreover, mooncakes are often symbolized as a symbol of reunion and a feeling of reunion, so mooncakes often appear in movies and TV dramas.

The moon cakes in the South are mainly derived from the meat cakes in the South. At the earliest, it was the gradual rise and development of the meat cakes that finally evolved in different ways. The main promotion methods for moon cakes in the north are gift boxes, TV advertisements, elevator advertisements or film and television advertisements. The promotion method of mooncakes in the south is relatively simple and simple, that is, using the streets or gourmet carts to promote at roadside stalls or even on both sides of the street and at the corners, which is a more traditional way of promotion!

Different economic benefits:

The economic benefits of mooncakes in the north are quite high, while those in the south are relatively low, because the production of mooncakes in the north mainly relies on local wheat flour. Wheat flour is grown locally, so the cost is very low. Most of the wheat flour in the south is transported from the north, and the transportation cost is extremely high, which greatly increases the cost of making mooncakes in the south. In particular, the production process of mooncakes in the south is more complicated, so the cost is higher. Therefore, the economic benefits of mooncakes in the north are Much higher than the south!