Content analysis of Tik Tok;
The content of Tik Tok is generally divided into three categories:
1, short video or graphic content.
The most common content in Tik Tok is to record small videos with pictures and texts. No matter which way you display the content, it is best to display it on the vertical screen of your mobile phone. Because ordinary friends are basically used to watching mobile phones vertically. This is more convenient and quick. If you record vertically, you will see a full screen when watching. Tik Tok will bring more traffic to your video.
If you record in horizontal screen, your mobile phone will not display completely when others watch it, which will affect the traffic of the video that Tik Tok gives you. This will reduce the amount of your videos.
2 The length of the exhibition.
When we first registered in Tik Tok, we were usually given 10 seconds of broadcast time. When the number of fans reaches 1000, it will increase to 60 seconds.
So we must attract the audience's attention in the first five seconds of Tik Tok. In the first five seconds, you can't catch your eyes. You may not be interested in the following video, so you can brush the next video. Affect your broadcast rate. This will also affect Tik Tok's recommendation to you.
3 What content is easy to catch fire?
Beautiful and handsome, with a high face value, it is definitely a natural flow. Reading will be relatively large, and it is easy to get angry.
Two funny imitation jokes. The polarity of the scene is reversed. The funnier the joke, the better. It makes people happy to watch. The transmission rate is relatively high. The greater the traffic from the Tik Tok platform. It's easy to get angry quickly.
Three lovely babies, lovely pet courseware content.
Many people think lovely children are cute. With some funny sounds and actions. Many people prefer it.
And those cute little people who wear people's clothes and do some cute actions. Very popular, this kind of video content. The forwarding volume and reading volume are relatively high. The official user base of Tik Tok will also be relatively large.
The content of teaching.
Because such content makes people learn useful things. Learn knowledge. So there will be a certain number of customers. Such fans are more iron.
Five delicacies.
People eat food for the sky, so everyone sees delicious food. Will be interested to see how to cook, how to eat, and where. So his reading volume and playback rate will be higher. Tik Tok's recommendation opportunities are also relatively large.
6. The content of the category of beauty.
Now people's economic conditions are better. Colleagues who are full of food and drink want to go out to play. So there are interesting scenery and beautiful places that everyone wants to see. You don't have to go to see the scenery by yourself. If you don't leave home, watch the video to satisfy your visual senses. It is also a good enjoyment. This kind of program is also very popular.
Seven hipsters.
If a cool and trendy person. Appeared in our video. Many people want to see her clothes match his hairstyle. There are also many people who will learn from it. I hope to be uglier and more fashionable. Young people have the tide of young people, and old people have the tide of old people. So there are many such videos. One thing must be positioned at a good age.
Eight and hot video and big coffee co-produced.
Your hot accessories and big names have their own traffic. But if they are in tune, they will also increase their viewing traffic.
You, you seize the content of Tik Tok's easy life, study it carefully, make it carefully and play it at a reasonable time. It will be very popular.