Selected planning schemes of 520 restaurants in 2022 (I) I. Form and theme of activities
The event was held in the hotel food court in the form of separate meals, highlighting the romantic and warm atmosphere.
Second, the specific arrangement of activities
1, venue layout: the hotel food plaza is arranged in front of X (green plants are arranged between the table and the corridor, the hotel POP flag is posted, and the lights are arranged).
2. Advertising: posters of xx will be produced by PR Marketing Department and posted in xx before X and X.
3. Move other matters:
A, dinner starts at x'clock.
B, the public relations marketing department shall order xx roses before the afternoon of xx.
4. Marketing methods:
Through on-site marketing, tourists can buy tickets for dinner directly in the bar, and each couple will send a bunch of roses.
Third, the menu
(xx yuan/every seven people)
Seven Luo Songtang or corn cream soups.
Seven butter packages.
Steamed mandarin duck (black pepper sauce/tomato sauce steak) for seven portions.
Fruit platter.
Vegetable salad.
Red wine/coffee/black tea.
Note: guests can also order other dishes (including Chinese food) and choose by themselves.
Selected Activities Planning Schemes of 520 Catering Stores in 2022 (II) I. Activity Background
With the arrival of xx date, every hotel is trying to create a romantic and warm holiday for consumers. According to the operating characteristics of our hotel and the consumption habits of regular customers. This is our 520 promotion plan this year.
Second, the theme of the event
Xx Hotel 520 (God-given marriage, love decides xx)
Third, the activity time
Xx，2022。
Fourth, the venue
Main location: xx Western Restaurant.
Secondary location: guest room.
Verb (abbreviation of verb) activity method
1. Create a warm and charming love palace for consumers through romantic scene layout.
2. Place a "Valentine's Day information card" on which couples can write their love vows.
3. Set up a "pink couple suite" in the guest room, which is cleverly arranged and presented with roses, chocolates and champagne.
Sixth, create an atmosphere.
1, truss is set outside for advertising.
2. The electronic screen and LED screen in the lobby scroll the active content.
3. Put a small display stand on the first floor and the sixth floor respectively.
There is a candlestick and a rose on every table in the dining room on the sixth floor.
The whole restaurant is decorated with white tablecloths, white chairs, wintersweet and sand.
6. Put a bunch of flowers (lily, calla lily) at the bar.
7. Set an arch at the entrance of the western restaurant.
8. Decorate colored lights and sand curtains with pink balloons at the scene.
9. Take photos on the spot (polaroid xx yuan/piece).
10, champagne tower on the dining table.
1 1. Set the table and put a big cake on the table.
Seven, advertising methods
1, flyer: xx copies (room, business outlets).
2. SMS release: xx yuan (X ten thousand messages).
3, internal advertising: (electronic screen, Sanming TV subtitles scrolling frequency, including inkjet)
4. Advertising text:
A, God-given marriage, love is decided by xx. (advertising words)
B, spring letter blooms, roses bloom, love comes, and your story begins. Now it's 520, prepare a precious gift at xx Hotel, and then gently bring your her or him to meet on this romantic day. (SMS)
Eight. Activity arrangement
1. Marketing Department: put the campaign advertisement before xx.
2. Other departments shall formulate the detailed rules of 520 activities in combination with the marketing plan before xx.
3. The dining room should do a good job of creating a 520 atmosphere before xx.
4. Engineering Department: According to the activity plan, arrange lighting and electricity consumption, and make special props.