Chocolate beans. According to China Food Network, there are chocolate beans under blueberry chocolate. The outer layer of blueberry chocolate is chocolate crust, the middle is milk ice, and the inner layer has three servings, with blueberry jam on top, vanilla ice cream in the middle and chocolate beans below. Qiao Lezi, as the main product of Yili Ice Products, created more than 200 million income when it went public in 2003. I like your unreasonable brand slogan. After two years of accumulation and adjustment, Qiao Lezi has defined the strategy of brand operation.