Time flies so fast, and new opportunities and challenges await us ahead. Let us plan carefully now.

But what kind of plan is suitable for you? Now I will sort out for you how to write a personal business plan book. I hope you like it!

About how to write a personal business plan 1 1. Summary Establish a cooperative team, conduct a small business, earn capital, and obtain sufficient capital through loans.

Then build a community fruit store: establish a fruit store in a community with 3,000 families (counted as 3 people per family).

2. Industry analysis 1. Market analysis: China's fruit market is huge. Compared with foreign per capita annual fruit consumption of 85 kilograms, domestic per capita consumption has only reached half of that.

According to a survey of most families, 80% of families of three spend more than 80 yuan on fruits per month.

10% of households consume fruits between 50 and 80 yuan.

Only 10% of households consume fruits for less than 50 yuan.

With the improvement of residents' income level, the consumption demand for fruits is increasing.

The average annual fruit consumption per person in my country is about 45kg, which is still far behind the health standard requirements (70kg). The gap is even greater than the average annual fruit consumption (80kg) per person in developed countries.

If future population growth is taken into account and calculated according to health standards, national fruit consumption will reach 115.5 million tons, which is 70% higher than the total national fruit production in 20__.

2. Policy analysis: March 22, 20__ (Beijing Municipal Commerce Bureau, Beijing Municipal Development and Reform Commission): 79 commercial projects to encourage and support development, including supermarkets, convenience stores, community breakfast shops, food stores, daily necessities

Shop etc.

Restricted commercial projects include: large and medium-sized retail commercial facilities with a business area of ??more than 5,000 square meters outside commercial centers at or above the regional level and planned characteristic commercial streets (districts); within the second ring road in urban areas, new business areas are limited to 10,000 square meters

Large department stores and large comprehensive supermarkets with an area of ??more than 10,000 square meters; large warehouse-type shopping malls, large professional supermarkets, and various large wholesale markets with a new business area of ??more than 10,000 square meters within the urban third ring road; urban central areas, municipal commercial centers, and regions

Level commercial centers, Zhongguancun Science and Technology Park Haidian Park, and the central business district are restricted to add various primary markets, wholesale markets, etc.

3. Business model analysis 1. Novel sales method: open self-selection.

2. Diverse services: Provide automatic juice extraction services.

We provide combination packaging boxes and introduce the characteristics of various fruits and suitable groups of consumers in the store to guide healthy consumption.

3. Competitor analysis: (1) Changes in consumer concepts: whether consumers can accept this way of purchasing fresh fruits.

(Some areas in the South are already very accustomed to this way of buying fruit and regard it as the main place to buy fruit.) Since other traditional places to buy fruit have formed a habit in the minds of consumers, it is necessary to change consumers' shopping in a short period of time.

Concept, let them accept this business form.

(2) Large chain supermarkets: Large chain supermarkets have been selling fruits for a long time. This shows that fruit consumption has occupied a certain proportion in people's daily consumption. It also shows that the market is vast. These merchants are also very optimistic about this.

block market.

The advantages of large chain supermarkets include larger purchasing volumes, lower purchasing costs, larger customer flow, better shopping environment, and guaranteed product quality and portion.

Our advantages: With the development of our fruit chain store, the procurement and logistics advantages of United Juice Enterprises will definitely lower the procurement cost.

And because we have opened our store in the community, we are recruiting some laid-off workers and seeking some policy support.

And our shopping environment, credibility and prices can compete with large supermarkets.

And we will provide juice pressing services, fruit promotion and introduction, gift packaging and other services that I believe are not available in large supermarkets.

We can also cooperate with some medium-sized chain stores, such as China Resources Supermarket. We can negotiate with them to contract their fruit projects, open a store-in-store in their supermarket, and pay them contract rent and sales profit sharing.

The other party saves procurement costs and operating risks, but profits are also guaranteed, while we increase the window for sales and display.

(3) Farmers’ market: usually appears in the open air.

Since stall rentals are cheap, the price may be a bit advantageous.

But its shopping environment, products and services are poor, and customers have little choice, and the quality and portion are not very reliable.

Our advantage: Generally, people go to the farmer's market to buy some daily food and vegetables. Therefore, after buying a large number of other products, they generally do not buy a lot of fruits, because buying too many and too heavy things will cause damage.

Movement becomes inconvenient.

Our fruit stores are usually opened near communities, which makes it convenient for residents to buy fruits.

I believe no one is willing to walk 20 minutes to buy a watermelon to take home. People who buy this kind of fruit prefer to buy it at a location closer to home.