Eating broadcast host. Eatbang anchors display and taste various delicacies through online live broadcasts to attract the attention of fans. Some mukbang anchors eat a lot during live broadcasts and gain weight, which makes their necks appear thicker and shorter, and they are nicknamed "long-neck stalks." Long-necked stalks are mainly used to describe the physical characteristics of mukbang hosts, and are a popular expression on the Internet. Food broadcast anchors attract the audience's attention and discussion by showing food and their own appetites, which to a certain extent promotes the spread of food culture and the development of the market.