How to write the copy of Christmas advertising?
Christmas Eve, Christmas, is another important festival for brands to take advantage of the situation to promote, and there are quite a lot of keywords in the publicity copy.
For example: Santa Claus, Christmas tree, Christmas music, Christmas food, Christmas gifts, family reunion, wishes for the coming year, etc.
Based on Chinese people's cognition of Christmas, we focused on finding three key words: gift, peace and party. Wrote advertising slogans for nine industries.
Gifts
1 Kitchenware
The warmth of three meals and four seasons is the best gift of the year.
2 Baking
In Santa's gifts, we are responsible for making sweets.
3 real estate
This year, Santa Claus is going to give you a gift and found that your address has changed again.
safe articles
1 Property
Every sunset is your Christmas Eve.
2 watches
The earth is divided into two parts, and there is no time difference.
3 doors and windows
We don't have Christmas Eve, because, 365 days and nights, 8,76 hours, 525,6 minutes and 31,536, seconds, we are all guarding the peace.
Party articles
1 Clothing
Dress up, and be beautiful.
2 wine industry
Not everyone in China celebrates Christmas, but people in China will have a good time.
3 Dining
Those who are eager for a date, who want to celebrate Valentine's Day and good luck, buy a red apple, like lively, and eat hot pot around the stove.