Rubber duck has appeared in many places, so what is rubber duck? Why is rubber duck so hot? Let me tell you below!

Why is rubber duck so hot?

Legend has it that rubber duck originated from an influential event in the West? Little yellow duck? Events. 1992, a cargo ship from China intended to cross the Pacific Ocean to reach Tacoma Port in Washington, USA. On the way, a container full of 29,000 bathtub toys fell into the sea and broke, with yellow ducks, blue turtles and green frogs floating on the sea. Small plastic animals drifted with the tide in the ocean, which took 15 years to cross the ocean and finally landed in Britain and the United States. In this process, a group of marine enthusiasts spontaneously formed in various countries of the world? Duck chasers? , special surveillance? Duck fleet? The whereabouts of. Whenever? Duck? If you drift to the beach, you will be robbed. The American company that originally imported this batch of ducks from China once said that it was willing to take back the ducks at the price of 100, but in the hands of collectors, the price of each duck has been fried to 1000.

Although the story is beautiful, Hoffman (the Dutch artist who created rubber duck) firmly denies it. No, no, this is a complete rumor. I went to a Dutch museum and found inspiration from paintings. I saw the design of a little yellow duck from a painting. My inspiration comes from some works of art, and I can't remember which specific works are all landscapes. I prefer to get inspiration from some paintings and then make my own artistic creation. ?

Rubber duck is actually a symbol of western culture. In western countries, children take a bath in the bathtub very early, and there is usually a plug at the end of the bathtub? Rubber duck? ，? This is an unsophisticated, simple and full of happy childhood memories. When people see rubber duck, they will recall their childhood. I don't have adult worries, I don't know the survival pressure and environment I will face in the future, and all I have is joy, happiness and looking forward. ? Hoffman explained this.

Hoffman revealed that he is really a bit hot about rubber duck now? Unexpected? Because when he started his artistic conception in 200 1 year, he didn't really like rubber duck. In his large-scale creation, he also included models such as monkeys, but after five years of conception, production and proofing, the prototype rubber duck came out in 2006, and in the process, he gradually liked rubber duck.

? Rubber duck? Is synonymous with childhood.

The yellow giant duck evokes childhood memories, regardless of age, race or border, symbolizing happiness and beauty. ? Naive? 、? Cute and cute? 、? Very lovable? , many words of reputation, see? Duck powder? Children's love for yellow giant ducks. Many netizens recalled in interviews that the yellow inflatable rubber duck was a playmate who took a bath in childhood, but this little yellow duck was instantly? Grow up? Turn the water that you pass through to work every day into its bathtub, and take the urban forest as the background. Rubber duck? Is it? To our childhood that will eventually die? . It reminds people who work hard every day that rubber duck is still a lovely rubber duck, and the warmth of childhood has always accompanied us forward.

? Rubber duck? The spiritual appeal behind it

It is said that the prototype of rubber duck is a group of yellow inflatable rubber ducks that slipped from a cargo ship in China in 1992 and floated to the shores of the United States and Britain in 15. In the eyes of childlike people, this story is nothing more than a long-distance displacement of a pile of rubber driven by ocean currents. However, in the eyes of artists with fairy tale feelings, this long drifting for 15 years has been personified and turned into a touching wandering full of wonderful experiences and beautiful fairy tales. It can be said that without an artist who is sentimental and believes in fairy tales, there would be no legendary rubber duck. No wonder some people admire it? Rubber duck? Just like the drizzle that moistens the soul, people can temporarily find an outlet for the soul in the noisy and utilitarian world, and feel the long-lost calmness, openness and warmth.

A Successful Art Marketing

Any artistic behavior that wants to be widely spread must be publicized and popularized in addition to its unique charm. Is rubber duck a success? Marketing? But it is different from the marketing of ordinary hard advertisements. Hoffman spread it in a public art way, and emphasized its public welfare everywhere, so? Rubber duck? It does not convey business information because of too many commercial bundles. It is precisely this kind of public welfare artistic behavior that has narrowed the distance between it and the public. Artists themselves should be able to grasp the current hot spots and people's psychology and talents? Marketing? One? Rubber duck incident? .